There are so many benefits to hiring a business coach. Having been a business coach for over a decade, I can tell you that people’s needs are so varied. If you’re thinking of hiring a business coach or have never considered it before then maybe this list will help you decide. Here are 8 of the most common reasons to hire a business coach:
At Business Fixer, I always say that “Clarity is King and Simplicity is Queen.” When things are vague, so are your results. One of the fundamental principles of business success is getting clarity. I believe the number one reason to hire a business coach is to get clarity. A great coach should be able to help you to get absolute crystal clarity on your goals, finances, targets, KPIs etc. Remember, you can’t hit a target you can’t see. Get clarity in your life. Check out this post on how to set goals correctly.
I know this doesn’t apply to you, but some of us can overcomplicate things. Anyone else? Anyone?
Remember my mantra, “Clarity is King, Simplicity is Queen.” The best businesses are simple. They do few things and do them well. A great business coach should be able to help you simplify things down into manageable chunks. Once you’ve simplified, you should then be able to adopt laser focus to achieve your goals.
Have a Safe Space to Share Your Honest Feelings
As business owners, we can often put on a facade that everything is ok, when in fact it’s not. Let’s be honest, we all have feelings of insecurity, doubt and fear. But who can we talk to? Sometimes it’s hard to share this kind of thing with a spouse, friend (or a random person on the subway). The next reason to hire a business coach is that you can have a safe space to air your true feelings. I’ve heard it all. I’ve had people who were thinking of leaving their wife and children, drug addicts, alcoholics, people suffering with depression and more. A good business coach will create a confidential safe space for you to be honest – with no judgement.
Have a Sounding Board
The next reason to hire a business coach is to have someone you can go to whenever you need to bounce something around. This could be about anything – a new idea, a new strategy, what to do in a certain situation, how to handle a difficult staff member, whether to invest in something and more. A business coach is a perfect sounding board to help you think things through and consider all options.
Get a Different Perspective
The best business coaches have the ability to come at things from a totally different perspective. What ‘good’ looks like in these situations is when the coach makes their client say something like, “I never thought of it like that.” A good business coach should be able to take you to a higher altitude and teach you how to look at your business from a different perspective. When you can’t see the wood for the trees, you need to get higher and see your destination.
Get Honest Feedback
A coach isn’t there to tell you what you want to hear. They’re supposed to tell you what you need to hear. Now, everyone has a different style. Personally, I like to deliver things in a diplomatic and encouraging way. Other coaches may be harsher in their delivery. Whatever floats your boat. Whichever style you prefer, just make sure that you have someone who will tell you the truth.
Get Support and Encouragement
I don’t care who you are (or who you think you are), we all need a pick-me-up from time to time. You’re human – get over it! You have emotions. Sometimes business can be tough! A good business coach can help you through the tough times, cheer you on and get you through the storm. There’s no shame in reaching out for help. You’re not weak because you had a bad month, quarter or year.
Sharpen Your Skills
No one knows it all. As we progress through our business journey, we need more and more skills. These may be hard skills such as finance, marketing, sales, project management or soft skills like leadership, emotional intelligence, public speaking etc. As your business grows, you need to grow. If you started off as a one-man band and now you manage a team, you might need to learn how to manage people, how to set targets, how to recruit, how to set culture and a whole host of things.
BONUS: 3 Signs Of A Bad Business Coach
There you have it – my top 8 reasons to hire a business coach. There are so many more reasons but as I said before, these are the most common reasons I’ve found that people have hired me in the last 10 years. If you’re looking for a business coach and think that I might be the right person for you, then contact me here.